000 00481nam a2200145Ia 4500
008 240416s2013 xx 000 0 und d
020 _a978-0-13-266425-7
041 _aeng
100 _aKevin Lane Keller
245 _astrategic brand management
250 _a4th edition
260 _aNew Jersey
_bPearson Education Limited
_c2013
650 _aSCMS
856 _uhttp://192.168.3.1/ebooks/link/E-Book SCMS/strategic brand management by Kevin Lane Keller.pdf
999 _c55354
_d55354