Kotler, Philip <br/><br/>
Marketing Management; 

 - 13 
 - Delhi  Pearson Education  2009 
 - 647 
<br/><br/><label>ISBN: </label>9788131716830 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MBA
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT