Fifield, Paul <br/><br/>
Marketing strategy: The Difference Between Marketing and Markets 

 - 3rd 
 -  Butterworth-Heinemann  2007 
 - 329 
<br/><br/><label>ISBN: </label>978-0-7506-5675-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce