ONLINE PUBLIC ACCESS CATALOG(OPAC)

Marketing (Record no. 55259)

MARC details
000 -LEADER
fixed length control field 00461nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240416s2011 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-1-439-03942-7
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Charles W Lamb Joseph F Hair Jr Carl Mcdaniel
245 ## - TITLE STATEMENT
Title Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Australia
Name of publisher, distributor, etc. Cenage Learning
Date of publication, distribution, etc. 2011
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SCMS
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://192.168.3.1/ebooks/link/E-Book SCMS/Marketing Charles W Lamb Joseph F Hair Jr Carl Mcdaniel.pdf">http://192.168.3.1/ebooks/link/E-Book SCMS/Marketing Charles W Lamb Joseph F Hair Jr Carl Mcdaniel.pdf</a>
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type
        School of Commerce & Management Studies School of Commerce & Management Studies 25/04/2024   EBCM230 25/04/2024 25/04/2024 eBooks

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